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Twitter plans celebrity competition TV series

Thursday, May 28, 2009 Leave a Comment

Twitter - the microblogging website-which allows contributors to post the minutiae of their lives - is considering bringing its succinct style to television.

The social networking site is working with Reveille Productions and Brillstein Entertainment Partners to develop an unscripted series based on the popular website, which invites members to post messages that are no longer than 140 characters.

Players would use Twitter as they tracked celebrities in an interactive, competitive format, the show’s producers announced. “Right now, Twitter is an incredible technological and cultural phenomenon,” said Amy Ephron, the executive producer who created the concept for the TV programme.The proposed series would break ground on television by bringing the immediacy of microblogging to the television screen, producers said.

“It captures what’s best about Twitter, and it’s a compelling TV show in its own right,” said Noah Oppenheim, head of unscripted development for Reveille. Like Miss Ephron, he was tight-lipped on any details about the show, its format, even its title. He said the partners are saving the details for their upcoming pitch meetings with networks.

Reveille’s scripted entertainment includes ‘The Office’ (NBC), ‘Ugly Betty’ (ABC) and ‘The Tudors’ (Showtime), plus reality programming that includes ‘The Biggest Loser’ and ‘American Gladiators’ (both NBC). Trade newspaper Variety said Twitter’s deal with Reveille and Brillstein is to develop a TV show “putting ordinary people on the trail of celebrities in a revolutionary competitive format”. Twitter has been adding millions of users a month and its website received 32.1 million unique visitors in April according to a tracking firm comScore. courtesy telegraph/afpa


  • Anonymous said:  

    Big surprise. Another TV show has been produced with an agenda. MORE CALCULATED PR CRAP FOR THE RICH. 'The Philanthropist' hasn't even premiered yet. But I know what to expect. More brainwash plots: 'The rich are good'. 'The rich are smart'. 'The rich are sexy'. 'The rich create jobs'. 'The rich pay more taxes'. 'The rich give back'. 'The rich want to make the world a better place'. Of course, they will villianize the occasional rich 'outlaw' or 'scumbag'. But the group as a whole will be shown in a positive light. More caring, more compassionate, more generous, ect. At least those who take up 'philanthropy' or 'good will'. Which in the real world, as they know, as they plan, as they deliberately publicize, includes ALL OF THEM. What a sham. Its already quite evident that the lead character will be another filthy rich 'good guy'. Of course, the same old plugs for medical testing, pharmaceuticals, universities, credit cards, and world travel will be thrown in. EVERY SINGLE EPISODE. Afterall, NBC has greedy coorporate sponsors and a juggernaut parent company to cater to. Go ahead and watch. But don't be their little puppet. DON'T FALL FOR THE CALCULATED PR CRAP. REMEMBER: EVERY SINGLE TOP EXECUTIVE ON THE PLANET HAS TAKEN UP 'PHILANTHROPY' OR 'GOOD WILL'. INCLUDING THOSE WHO WORK IN THE ENERGY, FINANCE, AND PHARMACEUTICAL INDUSTRIES. ITS A SHAM. NOTHING BUT TAX DEDUCTIBLE PR CRAP. THE RICH DO NOT WANT TO MAKE THE WORLD A BETTER PLACE. THEY WANT TO APPEAR AS IF THEY DO. OTHERWISE, THEY WOULDN'T CONCENTRATE THE WORLD'S WEALTH AND RESOURCES TO BEGIN WITH. THIS TV SHOW IS JUST ANOTHER CALCULATED TRICK TO SHOW THEM IN A MORE POSITIVE LIGHT. DON'T FALL FOR IT. THERE IS NO SUCH THING AS A MULTI-MILLIONAIRE HUMANITARIAN. EXTREME WEALTH MAKES WORLD PROSPERITY ABSOLUTELY IMPOSSIBLE. WITHOUT WORLD PROSPERITY, THERE WILL NEVER BE WORLD PEACE OR ANYTHING EVEN CLOSE. GREED KILLS. IT WILL BE OUR DOWNFALL.

    This is part of a much larger and vital issue. Search the following line: "The campaign to divert our attention has taken a new turn."